As Westpac approached their 200-year celebrations, it was a great opportunity to incorporate their company story into their 2016 Reporting Suite.
Working across multiple platforms for print and online, Designate designed and developed Westpac’s Annual Review, Annual Report, an interactive and accessible PDF Sustainability Report and an optimally designed microsite to specifically engage with key stakeholders. The online report is intuitive and easy-to-navigate it embraces horizontal scrolling and long-form content for easy reading.
Across the suite of reports Designate implemented a project management process from creative strategy right through to production. With an experienced team dedicated to the project, Designate was able to work to a tight schedule with a thorough understanding of the brief and project objective using, strategic planning, detailed protocols and a passionate engaged team which resulted in a simple yet elegant execution.